Welcome to the brand new Enquiro Blog.
You will notice that it has a lot of new features including:
Better navigation
Consolidated category list
Easier to filter by Author
Easier to update content (for us)
We hope you enjoy the new site, don’t forget to submit any internet marketing questions to us!
Goodbye ASK Enquiro 1.0 – You will be missed…
Yesterday we shared part one of Enquiro’s Decade of Search Marketing Posts, counting down #’s 200 through #101. Today we present the second half of the list and revist the top 100 memorable posts from Enquiro that we have written over the past ten years.Â
The Search Industry has changed drastically during the past decade. We have seen our fair share of SEO agencies and Search companies come and go. In fact, we have seen our fair share of Search Engines come and go as well.   We have used a large number of search marketing buzzwords and we will probably continue to do so. To [...]
Wow, can you believe that ten years have passed since the turn of the millenium? For those of us in the Western world, and perhaps the entire world, the past ten years have produced a world that is more frightening and complicated than it has ever been before. We have experienced:
Heinous acts of terrorism including September, 11, 2001
Increased natural disasters such as the Indian Ocean Tsunami in 2004 and Hurricane Katrina in 2005
Genetic advances never experienced before
Soaring oil prices
The Boston Red Sox winning their first Word Series title since 1918 (in 2004)
The phenomenon of blogging and micro-blogging (Twitter anyone)
Monster bailouts [...]
On Tuesday December 1, Enquiro will present a webinar on Managing SEO and Online PR.
Who: Greg Jarboe (SEO-PR), Bill Barnes (Enquiro)
What: Free Webinar about SEO and Online PR
When: Tuesday, December 1, 2009. 11:00-11:30 am PST
Where: Online – Sign Up Here
Why: To learn about Managing SEO and Online PR
In our digital marketing world, public relations has made a clear and decisive shift online. Companies that can effectively create buzz and manage their reputation will outperform their competition.
Now more than ever, marketing executives have to understand:
* What to do if their company has a reputation management issue
[...]
As I write this, thousands of us search marketing folks around the globe are packing our bags and getting ready to swoop into San Jose, California for the largest search engine strategies conference of the year, known by the industry simply as SES San Jose. Our company has been a part of these conferences for some time, but each show is a mixture of old and new. And for many of you who may be attending SES San Jose for the first time, here is something you may just want to bookmark and read during some downtime in [...]
As a preview to the upcoming Search Engine Strategies conference in San Jose, Byron Gordon of SEO-PR caught up with our CEO & President, Gord Hotchkiss. Gord will be presenting at the search marketing conference as part of its B2B & Vertical track on August 12. He will be joined in person by the same B2B panel of experts that participated in our popular webinar series.
The BuyerSphere Project at SES San Jose
August 12, 4:00 – 5:15pm
- Gord Hotchkiss, President & CEO, Enquiro
- Mark McMaster, Senior Planner of B2B and Technology Markets, Google
- Ben Hanna, VP Marketing, Business.com
- Chris [...]
As I write this there’s an automated countdown clock in another browser window counting down the days, hours, minutes and seconds until millions of people will flood the internet in search of the perfect Facebook username.
On June 12th at 12:01 a.m. EDT Facebook will go crazy. Everyone who was previously assigned a user name made up of random numbers (id=123456789) will be able to obtain a username similar to what LinkedIn offers. (Official announcement here)
I can now shed my previous Facebook identity (120400011) become facebook.com/chris.davies, or if that’s not available perhaps w.chris.davies to match my LinkedIn account.
They’re limiting the potential [...]
YouTube’s been experimenting with a variety of advertising models. In-video overlays, promoted videos, traditional blocks of adsense….they’ve been testing all sorts of things in the hope of monetizing the most popular video search engine on the planet.
Today it seems we’re going back to the 90’s with a large banner across the top of the homepage.This screenshot was taken on a Canadian IP address without being logged in to YouTube. (For readers outside of Canada, Rogers is a telecom company which just released the Android phones in Canada. They’re also the exclusive carrier of the iPhone in Canada)
And when the banner [...]
It’s possibly one of the fastest moving rumors on the internet (perhaps thanks to Twitter): TechCrunch has reported Google may be in talks to acquire Twitter. Whether it’s just a rumour, or the talks are fairly advanced, it’s worthwhile to take a step back and examine why Google might want to buy a service like Twitter, and what that might mean to either company.
Google Can Do Anything, Why Can’t It Make A Twitter?
Google knows what it’s good at. Like any smart company, they focus on what they’re good at and strategically outsource the rest. They also know that there are [...]
Michael Stelzner is one of the leading authorities on the topic of writing and marketing white papers. He has written more than 130 white papers for many of the world’s most recognized companies, including Microsoft, Dow Jones, FedEx, Motorola, Monster, Hewlett-Packard and SAP.
In this 17 minute interview, you’ll hear me ask Michael about white paper promotion from a b2b marketing perspective, including:
What prompted the book Writing White Papers?
Which promotional channels work best for white papers?
What is the life span of a white paper?
Should companies charge for white papers?
[...]
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