Archive for September, 2007

Sep07

Gord Hotchkiss

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An Image Can Change Everything for the Searcher

For the many of you who responded to last week’s column about Nona Yolanda, I just want to take a few seconds to let you know that she passed away the evening of September 3, having fought for 5 days more than doctors gave her. She was in the presence of her family right until the end.  We printed off your comments and well wishes and posted them on the hospital door. It was somewhat surprising but very gratifying for my wife’s family to know that Nona’s story touched hearts around the world. Thank you. – G.H. The world of [...]

Sep05

Jody Nimetz

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How Important is Online Reputation Management Beyond 2007?

At the end of the day the only thing that you have is your word and your reputation. This is true in the vastness of the online universe as well. Every site owner should be concerned about their online reputation. Reputation management is critical for all businesses. Even the most customer-friendly companies have most likely upset some of their clients at some point. You simply cannot please all of the people all of the time. We have discussed a number of reputation management tips and reputation management tools for ensuring that your online reputation management strategy is a proactive one [...]

Sep04

admin

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How Can Facebook Add Value to my Business?

Facebook is one of the most powerful social networking services currently available. Its interface and framework allow a person to spread news virally as quick as any social bookmarking service. Facebook Groups, communities of friends with similar interests, are also becoming extremely popular. But, why create a Facebook Group??? Well, Organizations and bloggers should create Facebook Groups to further promote brand presence, share news/events with their community and stimulate relevant discussion all in one spot. A prime example of an organization leveraging Facebook Groups is Contiki – through their group they share brochures, the trip/video of the week, contests, and [...]

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